General Motors Term Paper Example | Topics and Well Written Essays - 750 words

General Motors - Term Paper Example For most of the twentieth and twenty-first centuries, General Motors has been the world largest automobile manufacturer in the world. It is one of the largest assembly and distribution companies dealing with automobiles. It is an American multinational corporation founded in 1908 under the leadership of William C. Durant. The main aim was to bring together the different motorcar companies that were producing brands such as Cadillac, Oldsmobile and Buick together and streamline its production processes. It started in Flint Michigan with an aim of making it possible for more people to acquire automobiles across North America. At the turn of the 20th century, less than 8,000 automobiles were present in America, and Durant, under his Buick Company, was a successful manufacturer of horse-drawn vehicles.Between 1909 and 1929, the imagination that automobiles brought to the table was incredible and many more additions increased GM’s reach in the country. The addition of Vauxhall, Che vrolet and Opel diversified the company’s selection and production, making it easier to target different individuals across the divide. The Cadillac LaSalle of 1927 made people realize that cars were not only a source of transportation but also a statement of style for those conscious of such attributes and details in their possessions. Innovations that followed in the 1930s up to 1950s made it easier to provide more vehicles to suit individual needs as well as make production cheaper and costs lower to make it easier for everyone to own a car.